There’s a jewellery brand Princess Kate has been reaching for since 2016 — and it costs under £200.
I discovered Soru Jewellery the way most people do: chasing down a pair of earrings I’d spotted on someone and couldn’t identify. At 59, I’ve stopped buying jewellery that looks good in the shop and disappoints the moment it touches daylight. Soru is the exception — and I’ve been wearing mine long enough to tell you exactly why.
This is my honest Soru Jewellery review: what the pieces are actually like to wear, what makes them worth the price, and how to save 15% with my exclusive discount code.
What Is Soru Jewellery? The Brand Behind the Baroque Pearls
Soru — which means “sisters” in Sicilian — was founded in 2013 by half-Sicilian, half-English sisters Francesca Kelly and Marianna Doyle. They design in the UK, drawing on Italian flair, mythology, and celestial motifs, while each piece is ethically handcrafted in small batches by artisan workshops in Italy and Turkey.
The materials are serious: solid sterling silver, 18kt gold vermeil plating, genuine baroque pearls, semi-precious gemstones, and Swarovski crystals. This is not costume jewellery dressed up in nice packaging. At prices ranging from around £80 to £300+, it sits in a clear space: genuinely artisanal quality without the four-figure price tag of fine jewellery.
If you’ve ever wondered why certain earrings photograph beautifully but look flat in real life, the answer is usually materials. With Soru, what you see is what you get — and then some.
Why Princess Kate Has Worn Soru Jewellery Since 2016
The connection between Princess Kate and Soru Jewellery is well documented and, frankly, one of the more credible celebrity endorsements in fashion. She wasn’t gifted a box at a launch event. She simply wore the Baroque Pearl Drop Earrings — first to an awards ceremony at the Natural History Museum in July 2016, then to Wimbledon the very next day.
Six public appearances in those earrings since then. The founders told HELLO! magazine that when the Princess wore them on two consecutive days, sales “went through the roof” and the style has been selling out continuously ever since.
Kate has consistently chosen Soru for occasions where she wants something that reads as elegant but not ostentatious. A statement piece that holds its own alongside couture, without demanding to be the only thing in the room.
The iconic Baroque Pearl Drop Earrings that Kate wears are currently sold out in that exact version — but that’s part of the Soru story. Styles rotate, sell out, and return in new variations. I have mine in turquoise (more on those below), and the collection at any given time offers comparable baroque-pearl pieces with the same DNA.
My Soru Jewellery Review: What I Actually Own and Wear
I own three pieces — and they tell you exactly what Soru is capable of across different moods.
The Baroque Pearl Drop Earrings in turquoise are the same style Princess Kate wears, in a different colourway. Where her version is gold with classic white baroque pearl, mine have a deep turquoise baroque pearl that shifts between blue-green and gold depending on the light.
Same Swarovski crystal framing, same double-sided construction, same weight that tells you immediately there’s real material here.
The Lace Pearl Drop Earrings are a completely different character — lighter, more delicate, with a lace-like gold setting that holds a pearl drop in a way that moves slightly when you walk.
I wear them on days when I want the jewellery to be noticed only up close.
The chain with the Sun Coin Charm is how I understood what Soru is really building: a system, not just individual pieces. The chain itself is beautifully textured and works on its own, but adding the Sun Coin charm — a flat gold disc with an engraved sun motif — transforms it into something with a strong identity.
And the charm is substantial enough to be visible but flat enough to sit cleanly against a neckline.
→ Shop the Sun Coin Charm (affiliate link)
Across all three:
the quality consistency is striking. Same finish, same weight logic, same attention to how the piece moves and sits. This is what you get from a brand that makes in small batches rather than at volume.
Soru Jewellery Baroque Pearl Drops: The Kate Middleton Earrings
The original Baroque Pearl Drop Earrings that put Soru on the map are crafted with 18kt gold plating on sterling silver, featuring an iridescent double-sided baroque pearl drop surrounded by Swarovski crystal embellishments.
The double-sided design is a clever detail: the earring looks just as beautiful from behind as from the front, which matters when your hair is up.
At around £165–195 depending on the variant, they are an investment — but one with a clear value proposition. These are not earrings you replace in a season. They are earrings that become part of your rotation for years.
The fact that they’re frequently sold out in the original is both a frustration and a recommendation. When a design sells out continuously for nearly a decade and the brand keeps bringing it back in new versions, that tells you something real about demand.
How to Style Soru Jewellery Over 50
Statement earrings after 50 follow a simple principle: let them be the statement. When I wear my baroque pearl drops, I keep everything else quiet — a single thin chain or nothing at all at the neck, simple rings, neutral or monochrome clothing.
A few combinations I return to:
With a white linen shirt and straight-leg trousers: The baroque pearl drop does all the work. Effortless, polished, no age in sight. This is the combination I reach for when I want to look like I made an effort without actually making an effort.
With a navy blazer and cream top: The turquoise pearl picks up the blue in the navy in a way that feels intentional rather than matched. It’s the kind of colour relationship that stylists call “tonal harmony,” and it’s extremely flattering on mature skin.
For evening: Over 50, I’ve largely abandoned heavy necklace-and-earring combinations that used to feel festive and now feel like armour. One exceptional pair of earrings — Soru baroque drops — with an elegant neckline does far more. If you want to know more about how I approach dressing for evenings at this stage, my guide on how to look 10 years younger at 50 has the full approach.
Soru Jewellery Quality and Materials: What You’re Actually Paying For
The price point (roughly £80–£300 for most pieces) is mid-luxury territory. Here’s what you’re getting:
Sterling silver base — not brass, not alloy. Silver is the standard for quality fashion jewellery and what separates real pieces from fast-fashion imitations.
18kt gold vermeil plating — a thick layer of gold over silver, regulated to a minimum thickness under hallmarking standards. Meaningfully different from gold-filled or gold-tone plating, and dramatically different from base-metal gold plating.
Genuine baroque pearls — naturally formed, individually shaped, with the surface variation that only real pearls have. You cannot replicate this with resin or shell.
Swarovski crystals — ethically produced, precision-cut, and with a light refraction quality that glass and acrylic simply don’t match.
Handmade in small batches by artisan workshops — this is not a production line. Small batches mean quality control is real, not aspirational.
For context: a comparable piece from a fine jeweller would cost three to five times more. Soru occupies the logical space between mass-market fashion jewellery and pieces that require a safe deposit box.
Soru Jewellery vs. Comparable Brands
If you’re evaluating Soru against other statement jewellery brands in the same category:
Monica Vinader focuses on personalisation and everyday minimalism — beautiful work, but a different aesthetic. If you want everyday delicate, Monica Vinader. If you want statement baroque, Soru.
Missoma leans more trend-driven and is excellent for layering. Soru pieces are more standalone statements with a stronger craft identity.
Miru Jewelry overlaps slightly on quality and aesthetic — minimalism, heritage materials — but is significantly less expensive.
If you’re building a jewellery wardrobe for over-50 life, Soru fills the statement-earring brief in a way that most brands in the price range don’t. I write more about building a cohesive wardrobe approach in my piece on how to dress in summer as a woman over 50 — the jewellery principles carry directly across.
The Collections Worth Knowing
Siciliana: The baroque pearl core collection. This is Soru’s identity. Double-sided pearls, crystal framing, Italian-summer energy. Where to start if you want to understand what the brand is.
Celestial: Stars, moons, and cosmic motifs in gold. Lighter and more delicate than Siciliana, excellent for everyday wear.
Treasures: Semi-precious gemstones — turquoise, ruby, citrine — often combined with baroque pearl or Swarovski elements. This is where my turquoise earrings live. Colour stories that work particularly well on warm skin tones.
Charms: Detachable charms that work with their chain necklaces. If you like the idea of a piece that can evolve and be personalised over time, this is a very considered approach to jewellery as investment.
Fine: A smaller collection in solid gold with diamonds. When Soru goes fully fine-jewellery territory.
Is Soru Jewellery Worth It Over 50?
Yes — and here’s why the over-50 context matters specifically.
After 50, skin tone shifts. The warm, reflective quality of baroque pearls — which scatter light irregularly — is more flattering against mature skin than the flat brightness of acrylic or the cold gleam of heavily polished metals. This is not a minor point. It’s the reason pearl jewellery has been associated with elegance across cultures and centuries.
Statement earrings at this stage are not decoration. They’re the single element that frames your face in every room you walk into. At 59, I think about this consciously.
The difference between earrings that look expensive and earrings that actually are made with craft and real materials is visible in person, in photographs, and in the way they make you feel.
Soru sits at a price point where the craft is real and the investment makes sense. I’ve worn my baroque pearl drops to more occasions than I can count, and they continue to look exactly as good as the day I bought them. That is the definition of worth it.
How to Care for Your Soru Jewellery
Gold vermeil on sterling silver is durable but not indestructible. The basics:
Apply perfume and hairspray before putting on earrings — not after. The chemicals in fragrance accelerate plating wear faster than anything else. Store in the pouch or box Soru provides. Avoid contact with water and chlorine. Clean gently with a soft dry cloth. These habits will keep your pieces looking new for years.
FAQ — Soru Jewellery
Does Soru Jewellery have a discount code?
Yes — I have an exclusive 15% discount code: NOTIMEFORSTYLE15. Enter it at checkout on the Soru Jewellery website. It applies to the full collection and is verified regularly.
Is Soru Jewellery real gold?
Soru uses 18kt gold vermeil — a thick layer of 18kt gold plated over a solid sterling silver base. This is genuine gold plating on a genuine silver base, and it’s different from gold-filled or gold-tone costume jewellery. The Fine collection uses solid gold. So yes, the gold is real, but most pieces are plated rather than solid.
Where is Soru Jewellery made?
Pieces are designed in the UK by founders Francesca Kelly and Marianna Doyle, who are half-Sicilian and half-English. The jewellery is ethically handcrafted in small batches in Italy and Turkey by artisan workshops.
Which earrings does Princess Kate wear from Soru?
Princess Kate (Catherine, Princess of Wales) owns two pairs of Soru earrings: the Baroque Pearl Drop Earrings (gold, double-sided baroque pearl with Swarovski crystals, worn first in July 2016) and a pair of Ruby and Crystal Drop Earrings. She has worn the baroque pearl earrings to six public engagements.
Is Soru Jewellery good for women over 50?
Very much so. Baroque pearls scatter light in a way that is particularly flattering on mature skin — unlike flat metallics or harsh acrylic, which can emphasise rather than soften. Statement earrings from Soru — one strong pair, nothing competing — are an excellent approach to dressing with intention after 50.
Are the Soru Baroque Pearl Drop earrings currently available?
The exact version Princess Kate wears is frequently sold out, as it has been one of Soru’s most sought-after pieces for nearly a decade. However, the brand produces multiple variations of baroque pearl drops — including turquoise, ruby, and other gemstone versions — with the same craft and aesthetic. Check the current collection via my link for what’s available now.
Does Soru Jewellery ship internationally?
Yes. Soru offers express worldwide delivery, including to Switzerland, Europe, the US, and beyond. Free express shipping on orders over £300.
How do I care for gold vermeil jewellery?
Apply fragrance and hairspray before putting jewellery on. Avoid water and chlorine. Store in the provided pouch or box. Clean with a soft dry cloth. With this care, 18kt gold vermeil on sterling silver will maintain its appearance for years.
Related Posts
- How to Look 10 Years Younger at 50: My Top 10 Tips
- How to Look Younger After 60
- How to Wear a Blazer Over 50
- How to Dress in Summer: A Woman’s Guide
- WISKII Review Over 50
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